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Board of Directors

Ian Olson


Non-Executive Chairman, appointed 12 November 2007

An experienced Chartered Accountant, Ian Olson brings extensive knowledge in capital raising, corporate advisory, audit and assurance to the Board.

Mr Olson is a professional public company director with a 30-year career in finance and the capital markets.  Mr Olson is also the Managing Director of Pointerra Limited and former executive chairman of WKC Spatial.

Other current public directorships – Managing Director of Pointerra Limited.

Special responsibilities – Chairman of the Board, Chairman of the Remuneration Committee, member of the Audit and Remuneration Committee.



Graeme Wood

Non-Executive Director, appointed 5 April 2017

Graeme Wood has significant experience as a senior executive with both Foster’s Australia and Treasury Wine Estate.  Mr Wood spent 18 years at Foster’s Australia – including as General Manager of Sales at Matilda Bay Brewing Company – where he developed a deep knowledge of the beer landscape in Australia.  More recently, he spent four years at Treasury Wine Estates as Regional Manager responsible for WA, SA and NT, further enhancing his liquor retail experience.

Mr Wood also served as CEO of the Western Australian Cricket Association (WACA) between 2007 and 2011 and was a member of the Australian Cricket team, playing 59 Test matches and 83 One-Day-Internationals for Australia between 1978 and 1989.

Other current public directorships – None

Special responsibilities – None



John Hoedemaker


Managing Director, appointed 17 August 2011

John Hoedemaker is a founding Shareholder and Director of Gage Roads. Mr Hoedemaker has played a key role in developing the brewery from start up and achieving profitability by developing and implementing targeted growth and cost reduction strategies for the business. With an acute understanding of both the Company’s operational needs and financial requirements, Mr Hoedemaker is responsible for the strategic planning, leadership and management of the Company. Prior to his involvement with Gage Roads and Good Drinks, he co-owned and managed of a successful building products manufacturing business, Architectural & Structural Adhesives (WA), which he helped grow from a start-up operation through to a trade sale to a multinational conglomerate.

Other current public directorships – none

Special responsibilities – none



Robert Gould


Non-Executive, appointed 12 November 2007

Robert Gould has held a number of roles in finance and the management and guidance of start-up, early stage and fast growing companies. His experience includes international mergers and acquisition activity and management of a venture capital fund with $113 million under management. In 2003, Mr Gould was a seed capital investor in Gage Roads.

Other current public directorships – none

Special responsibilities – Chairman of the Audit Committee, member of the Remuneration Committee



Marcel Brandenburg


Chief Financial Officer

Marcel Brandenburg joined the Company in October 2011 in the capacity of Financial Controller. He was appointed Chief Financial Officer on 30 June 2014. He has extensive experience in dealing with ASX-listed companies, having spent a significant part of his career auditing publicly listed entities. As a Chartered Accountant and Chartered Company Secretary, he has an excellent understanding of financial markets, market compliance and regulations. Mr Brandenburg has also previously held company secretarial roles in a number of unlisted companies.

Other current public directorships – none

Special responsibilities – Chief Financial Officer, Company Secretary


Aaron Heary

MBA Curtin University

Director Strategy, Brand and Hospitality/ Head of Marketing

Aaron Heary is a Gage Roads and Good Drinks original. Starting in 2004 as a brewer, Aaron quickly advanced to Head Brewer, before becoming General Manager of Operations in 2009. Five years later, Aaron was appointed Chief Operating/Chief Strategy Officer. In 2023, Aaron was appointed as an executive director, responsible for Strategy, Brand and Hospitality. Professionally brewing since 2000, Aaron has successfully navigated the world of brewing and business. Aaron holds a Diploma in Brewing from the Institute of Brewing and Distilling in London, while also receiving a Master of Business Administration from Curtin University.

Aaron is well respected within the brewing industry and as a qualified beer judge has been invited to adjudicate at the Australian International Beer Awards Melbourne, The Sydney Royal Beer and Cider Show, and the Perth Royal Beer Show. Aaron served as Vice-President of the West Australian Brewers Association between 2015 and 2018.

Other current public directorships – none

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If you would like to know more about Good Drinks, our brands or products, drop us a line below and a representative will get in touch. Cheers!
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